Today’s event tech enables you to capture data and use it in a number of amazing new ways. You can make networking easier, provide useful event info for attendees, create more value for your sponsors and gain more insight into what’s working at your event.
Quick Response or QR codes can be used for networking and tracking. To create one, a unique code is printed on an attendees badge or used at a sponsor booth. This is the smart tech replacement of a business card exchange — you can simply use your event app to scan the code and you’re connected to that person. QR codes are a simple, cost effective entry into networking. QR codes can be scanned anywhere, they can also be used for registration and tracking of attendees. For example: when someone checks into a session, they can be sent a quick welcome push notification. You can also request that attendees to scan out when exiting a session to track time spent. Capturing this data and then generating an exit survey can be useful in measuring the success of your sessions.
RFID (Radio Frequency Identification) technology can be used for tracking, information gathering, accessing sessions at large events. RFID technology uses small computer chips and antennas to store data, creating a unique identifier. The technology is contained in “chips” which are small enough to fit on event badges and bracelets, creating an RFID badge system. Tags are assigned to each attendee prior to the meeting, and then fixed to attendee badges. During the event, RFID scanners are paired with a tablet or phone to collect data. Similar to QR Codes, an RFID app makes registration and welcome messages (via push notifications) easy, and can also track an attendee’s time spent at any particular session.
We are committed to offer you the best of available information and services to make your events more meaningful.